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plusOne® Lubricants & Personal Lubes
Our full range of plusOne® lubricants and personal lubes, includes water-based, silicone and hybrid formulas. Curated with wellness experts to enhance comfort, reduce friction, and suit every kind of intimate moment.
Body Safe Lubricants for Real Comfort
Lube is a game changer for anyone looking to make sex more enjoyable, whether you're in your 20s or 60s, in a relationship or flying solo. Research has shown that using lube can make all the difference. People report a lot more pleasure, a lot more satisfaction, and a lot less discomfort compared to those who just wing it.
Whether you're dealing with vaginal dryness, looking to get into anal play, or just want to make sex a lot easier, the right lubricant can be a total lifesaver.
Choosing The Right Lubricant For You
Water-based lube is the most versatile lubricant and it is generally safe to use with anything, like most condoms, sex toys (yes, even silicone ones), and oral play. Plus, it feels pretty natural, wipes clean with water, and won't cause as much irritation as other types. plusOne's water-based lube is pH-balanced and designed to keep your vaginal health in check.
Silicone-based lube is great for long, drawn out sessions and especially good for anal sex. It lasts a lot longer than water based lube and is easy to clean up, though not so great with silicone toys.
If you've got sensitive skin, then it's worth opting for something hypoallergenic, paraben free and glycerin free. You don't want to be worrying about irritating your skin in the middle of a romantic evening. plusOne is on top of this, prioritising body safe ingredients so everyone can enjoy themselves.
Better Health, Better Confidence
Quality lube can reduce friction, irritation and infection risk, literally all you want to avoid in intimate moments. On top of that, it's going to give you a lot more confidence in your own body. No more worrying about dryness or discomfort, just pure connection and enjoyment. Using lube is about more than just physical comfort. It makes intimacy feel a lot easier on a psychological level too.
At plusOne, we believe everyone deserves to enjoy comfortable, pleasurable intimate experiences. You deserve body safe products that are designed with you and your needs in mind.
FAQ: All About Lubricants
What are personal lubricants and why do you use them?
Personal lubricants are special products designed to reduce friction and increase comfort during sex, masturbation and toy use. Research found people using lube during intercourse and masturbation reported higher pleasure, sexual satisfaction and fewer genital symptoms than those not using lube. Lube isn’t just for vaginal dryness. It's a powerful tool for increasing arousal, blood flow and sensation for people of all genders and ages.
What’s the difference between water-based and silicone-based lubricants?
Water-based lubricants feel like your body’s natural lubrication, are safe with most condoms and sex toys (including silicone) and can be cleaned up with just water. They’re great for vaginal sex, anal sex, oral sex and toy play but may need reapplication during longer sessions. Silicone-based lubricants last longer, have a silkier texture and are waterproof, perfect for shower sex and extended anal play. But don’t use silicone lube with silicone toys as it can damage the toy’s surface. Silicone-based lube requires soap for cleanup.
Which type of lube is safest for sensitive skin?
Look for hypoallergenic, pH balanced lube that’s free from glycerin, parabens, petroleum and synthetic fragrances. These ingredients can disrupt your vaginal pH balance, trigger allergic reactions and increase infection risk. Water based lube with minimal ingredients tends to cause less genital irritation than silicone lube according to research. plusOne prioritizes body safe, gentle formulas that match your body’s natural pH (3.8-4.5 for vaginal health), so you can use it without worrying about irritation or imbalance.
Can I use lube with condoms and sex toys?
Yes. Water based lube is compatible with most condom types (natural rubber latex and polyisoprene condoms) and all sex toy materials including silicone, glass and metal. Silicone based lube is also safe with most condoms but never with silicone toys as the reaction damages the toy’s surface. Avoid oil based lube if using latex condoms as oils weaken latex and increase the risk of condom breakage, pregnancy and STI transmission.
Are lubricants safe for anal sex?
Certainly. Anal play without lubricants is a no go simply because the anus doesn’t produce natural lubrication like the vagina does. Use lots of lube externally on the anus and internally, and on whatever is being inserted (penis, toy or finger). Silicone based lubricants are often recommended for anal play because they’re thicker, longer lasting and require less reapplication. Always go for body safe lubes, and check that they are compatible with condoms and toys you use, so you can explore comfortably and safely.
How do lubricants support sexual health and wellness?
Quality lubricants reduce friction and prevent microtears, which reduces irritation and infection risk during penetration. They increase blood flow to genital tissues which improves arousal, sensation and pelvic floor health. People experiencing vaginal dryness from menopause, breastfeeding, stress, hormonal changes or medical treatments can enjoy sex with confidence again thanks to lubricants. Research shows using lube doesn’t just improve physical comfort. Without having to worry about pain and discomfort, you feel closer and more connected in relationships.
How much lube should you use and when do you reapply?
Start with a small amount and add more as needed. There’s no such thing as too much lube, especially for anal sex. For vaginal sex and masturbation, apply lube to the vaginal opening and whatever is being inserted (toy, finger or penis). Water based lubricants absorb into the skin and evaporate faster than silicone formulas, so you may have to reapply them during longer sessions. Keep your lube handy, ready to be used so you can reapply comfortably, continue the fun without having to stop.
Can you use lubricants when trying to conceive?
If you’re trying to conceive, speak with a healthcare professional about fertility friendly lubricant options. Certain lubes may affect sperm motility. Many standard lubricants contain ingredients that could interfere with sperm swimming to the egg potentially reducing conception chances. However, fertility friendly lubricants are formulated to support sperm health while still providing moisture and comfort during intercourse.
How do I clean up after using lubricants?
Water based lubricants clean up with warm water and mild soap from skin, toys and bedding. Silicone based lubricants need soap and water for a thorough clean and may leave residue on fabrics or surfaces that need extra attention. Always clean sex toys according to the material they are made of after use, and wash genital areas with warm water to remove any remaining lubricant.
What sets plusOne lubricants apart from others?
plusOne formulates all lubricants with body safe, pH balanced ingredients. We put your health and pleasure first. Every formula is free from harmful additives like parabens, glycerin and synthetic fragrances so you can explore intimacy without worrying about irritation, infections or hormonal disruption. plusOne believes sexual wellness essentials like quality lubricants should be for every body as a fundamental tool for comfortable and pleasurable intimate experiences.